Cannes Lions Awards Live Briefings

The Awards that benchmark global creative excellence are now open for entries, earlier than usual this year to give you more time to prepare your work. In June 2021, our juries will judge and award work from both 2020 and 2021.

By entering Cannes Lions, you have access to one of our Awards Experts, a personal adviser to guide you through the entire entry process and answer any (really: any) of your questions. The talented team has also put together a mini-series of Live Briefings.

Tune in for expert advice and insider tips on how to give your work the best possible chance of success.

The Business Case for Creativity

LIONS has over 65 years of evidence that investment in creativity drives business performance for creative companies. We’ll share our research into the effectiveness of creatively awarded work, as well as explaining how to develop an award-winning culture that raises your creative bar and what winning a Lion can do for your business.

Tuesday 24 November
8:30am GMT/4:30pm SGT and 5pm GMT/12pm EST

How to Enter the Cannes Lions Awards

Your guide through every step of the Cannes Lions Awards process. Learn how to choose Lions and categories for your work and the materials you’ll need to prepare for your entry. Plus, insights into how your work is judged – the criteria, what the jurors are looking for, how the work is awarded – from our previous Juries.

Thursday 26 November
8:30am GMT/4:30pm SGT and 5pm GMT/12pm EST

What’s New for 2020/2021?

An introduction to the changes to this year's Awards, including a guide to the eligibility dates for 2020 work and ‘2021 work’. We’ll also take a closer look at the debut of the Creative Business Transformation Lions, the evolved Creative Effectiveness Lions and the refreshed PR and Film Craft Lions.

Tuesday 1 December
8:30am GMT/4:30pm SGT and 5pm GMT/12pm EST

How to Craft your Entry

Expert advice on how to make sure that the magic of your idea is as clear as possible for the Jury. Including advice on what to consider before producing your case film and how to approach the written submission, with guidance from past Jurors and winners.

Thursday 3 December
8:30am GMT/4:30pm SGT and 5pm GMT/12pm EST

Nic Lobo

Awards Account Management & Customer Lead

Nic has been with LIONS for nine years. With almost a decade of experience in this niche corner of the industry, he has a lot to share – from tips on formulating an awards strategy to motivating teams to believe that they can (and should) be competing on the world stage.

Gamaal Serugo-Lugo

Awards Account

Gamaal has spent three years in the LIONS Awards team and assists companies in entering their work by offering regular catch-ups throughout the process, highlighting best practices, insights from past winners, jury members and running category workshops.

Thank you for signing up. We'll be in touch to confirm your place on your chosen Live Briefings(s) very soon.