Key Colors S/S 23

Our S/S 23 key colors have been chosen for a world that will be waking up and adjusting after a long period of restriction and uncertainty. As consumers find their feet, these colors will connect to feelings of optimism, hope, stability and balance. Healing habits will become part of everyday life as consumers face new challenges, and recuperation rituals will place a new focus on colors that feel restorative and supportive of physical and mental health.

Organic hues will tap into rising interest in nature and the countryside, with wholesome natural tones and low-impact and circular sources having a stronger appeal. On the flipside, saturated and stimulating colors will also return, driven by a longing for positivity and the growing influence of virtual worlds, where new forms of self-expression are flourishing.

Reawakening Color

Digital Event Recording

Join Coloro, WGSN and product design industry experts to discuss the reawakened world of color and the S/S 23 season ahead.

Expect to hear about:
– Building sustainable palettes
– Color’s place in wearable tech
– The impact of the metaverse

Digital Event Playback
Reawakening Color

Join Coloro, WGSN and product design industry experts to discuss the reawakened world of color and the S/S 23 season ahead.

Expect to hear about:
– Building sustainable palettes
– Color’s place in wearable tech
– The impact of the metaverse


Watch now:

Presented by:

Black and white Portrait photo of Lisa White
Lisa White

Creative Director, WGSN

Black and white Portrait photo of Joanne Thomas
Joanne Thomas

Head of Content, Coloro

Black and white Portrait photo of Jenny Clark
Jenny Clark

Head of Color, WGSN

Black and white Portrait photo of Jennifer Birch
Jennifer Birch

CMF Design Manager
Fitbit at Google

Black and white Portrait photo of Jenn Costantino
Jenn Costantino

Color Concept Manager,
Banana Republic

Coloro

Align yourself with the future of color.

Easy. Accurate. Sustainable. Let us show you what a seamless color process can look like. Our beautifully designed system backed with a technically sound approach gives you freedom to create and execute color with total confidence.

Coloro is helping the product design industry to:


Get color right
Select the right colors, validated with WGSN trend expertise, and achieve them with accuracy the first time.

Cut on costs
Save immediately on color standards and development costs. Shorten timelines with improved right-first-time rates

Work with ease
Lean on Coloro’s responsive technical support and dedicated customer service team for resolutions in real time.

Create conscious color
Reduce lab dips, cut down on waste and take advantage of achievability data to inform your color selections.

Join the future of color at Coloro.com

WGSN

About WGSN

WGSN is the global authority on consumer and design trends, helping brands around the world create the right products at the right time for tomorrow's consumer.

WGSN's trusted consumer and design forecasts power outstanding product design, enabling our customers to create a better future. Our services cover consumer insights, fashion, beauty, interiors, lifestyle, food and drink forecasting, data analytics and expert advisory.

Tap into WGSN's world at wgsn.com

Coloro is helping the product design industry to:

Join the future of color at

Coloro.com

WGSN

Align yourself with the future of color.

Easy. Accurate. Sustainable. Let us show you what a seamless color process can look like. Our beautifully designed system backed with a technically sound approach gives you freedom to create and execute color with total confidence.

Coloro

Presented by:

Black and white Portrait photo of Lisa White
Lisa White

Creative Director, WGSN

Black and white Portrait photo of Joanne Thomas
Joanne Thomas

Head of Content, Coloro

Black and white Portrait photo of Jenny Clark
Jenny Clark

Head of Color, WGSN

Black and white Portrait photo of Jennifer Birch
Jennifer Birch

CMF Design Manager
Fitbit at Google

Black and white Portrait photo of Jenn Costantino
Jenn Costantino

Color Concept Manager,
Banana Republic

Watch now:

Key Colors S/S 23

Get color right
Select the right colors, validated with WGSN trend expertise, and achieve them with accuracy the first time.

Cut on costs
Save immediately on color standards and development costs. Shorten timelines with improved right-first-time rates

Work with ease
Lean on Coloro’s responsive technical support and dedicated customer service team for resolutions in real time.

Create conscious color
Reduce lab dips, cut down on waste and take advantage of achievability data to inform your color selections.

Our S/S 23 key colors have been chosen for a world that will be waking up and adjusting after a long period of restriction and uncertainty. As consumers find their feet, these colors will connect to feelings of optimism, hope, stability and balance. Healing habits will become part of everyday life as consumers face new challenges, and recuperation rituals will place a new focus on colors that feel restorative and supportive of physical and mental health.

Organic hues will tap into rising interest in nature and the countryside, with wholesome natural tones and low-impact and circular sources having a stronger appeal. On the flipside, saturated and stimulating colors will also return, driven by a longing for positivity and the growing influence of virtual worlds, where new forms of self-expression are flourishing.

About WGSN

WGSN is the global authority on consumer and design trends, helping brands around the world create the right products at the right time for tomorrow's consumer.

WGSN's trusted consumer and design forecasts power outstanding product design, enabling our customers to create a better future. Our services cover consumer insights, fashion, beauty, interiors, lifestyle, food and drink forecasting, data analytics and expert advisory.